CaratLane, Ackruti Star, MIDC,Andheri East, Mumbai
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Content Marketing Intern

Country : India India

Region : Maharashtra


Category : Marketing

Contract type : Internship

Availability : Full time

Experience : Student

Starting date : 15th June 2021

Salary : 15k (for the first 3-6 months depending on performance)

Company presentation

https://www.youtube.com/watch?v=d98DMdi9FIE for brand introduction

@Shayagrams on Insta


Please check out all these platforms to know more about Shaya and understand the brand.

Job description

Hello! We are looking for a fresh communication graduate who will co-own content planning, creation, and execution for Shaya.

We are not just looking for a great writer. We are looking for someone who is able to turn a business brief into compelling content, not just written but also visualized effectively for the relevant channel and audience. We think this comes from:

1. The desire to know your audience better, what they are looking for and how they are reacting to the content that you put out. You will use a combination of research and analytics to study their behavior and journey. You will also define the success metrics of your communication and analyze them regularly.

2. The curiosity to keep yourself updated with everything that will help you do your job better.

You should be one of the first to know about trending conversations, new developments in content marketing and leverage them effectively to benefit the brand.

3. An inherent interest in the category that you are selling - in this case, it’s jewellery. You need to be a lover and regular buyer of jewellery. You are the kind who can't just walk past beautiful jewellery (except maybe when running late for a meeting;).

4. A strong affinity towards Shaya and what she stands for. If you don’t know this yet you probably haven’t done enough research. So we suggest you dig deeper.

5. A passion for content creation. We want to see examples of this through your Instagram account or any other content platform that you use to publish content. Since a majority of our storytelling happens on Instagram, you will get brownie points for having an impeccable Instagram feed.


This is a full-time internship profile which may be converted into a full-time contractual role if you do well.

Specific needs

-BMM, Fashion Marketing / Communication Graduates would be preferred.
-We want to be able to assess your writing skills, please remember to attach relevant links and your Instagram profile.
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