Marketing Manager
Company description
The company is working in the field of Sustainable Fashion and making hand crafted Pashmina in the rural area of Jammu.
It is a social entrepreneur where by the company is trying to involve as many women as possible and generating employment in the heritage village with a tradition of making Pashmina all by hand without using any electricity.Our endeavor is to revive this art which has been killed by the industrialisation and flooding of market with cheap Pashmina.
The company has exhibited at the premium shows in New York, France and Japan and the product line is well accepted.
Job description
The Marketing Executive is responsible for developing and executing marketing plans for The Organic World
The Marketing Executive will work closely with the Managing Director, local operations team, corporate team, outside agencies, and other resources that are utilized to bring brand presence and experience to our trade & consumers
Responsible for design and execution of Marketing Communications
Responsible for design and execution of Retail and Customer Marketing activities.
Responsible for Customer Management related to marketing activities
Responsible for Media Management (Radio, Print, Outdoor)
Responsible for Vendor Management related to marketing activities
Accountability for store walk-ins through marketing activities
Brand visibility through brand communication & Activation initiatives
Out store brand visibility
Writing Blogs , Press release
Creating media materials and customer satisfaction programs, as well as partnering with other vendors on joint promotional campaigns store awareness
Event management for increasing brand and customer engagement
Key Functions & Roles of the Candidate:
Marketing activities to build brand and customer base, Improve customer engagement
Specific Skill Set:
Brand Marketing, Retail Customer Communication, Retail Customer Engagement, Event management
Minimum/Maximum/ Work Experience Required: 2-3 Years
Location : New Delhi
Minimum Education Requirements: Master's degree in Business Management/designing /Communication.
No of rounds of Interviews: 2
Profile
Creative writing for Blogs and Press release
Brand Marketing, Retail Customer Communication, Event management
Designing or textile background is preferable
Minimum/Maximum/ Work Experience Required: 2-3 Years
Location : New Delhi
Minimum Education Requirements: Master's degree in Business Management/designing /Communication.
No of rounds of Interviews: 2
Contact
Sanjay Bisht